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  • Writer's pictureThe Bench

The Bench Advises LifeOnScreen on Digital Out of Home Marketplace

The Bench FZE today announced it advised LifeOnScreen on all legal aspects relating to the launch of its digital out-of-home marketplace.

LifeOnScreen was founded with the mission of enabling advertisers and screen-owners a way to maximize their results. It has an intuitive self-service platform for placing, publishing and measuring digital advertising from anywhere. By utilising proprietary hardware, it provides more affordable prices, 99% upkeep and hassle-free ad placement.

The Bench assisted LifeOnScreen on its international corporate structuring, global IP protection strategy, IP licensing, intra-group agreements, regulatory compliance, standard terms and conditions and distribution agreements. The Bench advises a wide range of media and technology companies. Legal 500 2020 commented "The Bench has an industry-focused approach and specialises in the TMT and hospitality sectors. As such, it is a popular choice for companies operating across the media, tech, telecoms, e-commerce and fintech sectors, with clients ranging from start-ups to major multinational corporates.

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